During La Semaine de la Critique “Outside the Wall” programme, the Gan Foundation for Cinema grants an award to help distribute a first or second feature film in France in the hope of promoting new filmmakers. This Award for Distribution proves the unwavering support of the Gan Foundation for emerging talents and is given to the French distributor of one of the five films supported by the 2020 Semaine de la Critique label. The winning distributor will receive €20,000 all tax included and in return the company will have to come up with one or several marketing strategies (or 'at least one strategy’) for the film release. For more than 30 years, the Gan Foundation for Cinema has accompanied artists from the writing stage through the distribution of their films (or from screenwriting to distribution). It rewards ambitious and original feature films, both fiction and animation and has honored over 200 filmmakers. The Gan Foundation - the corporate Foundation of Gan Assurance - is one of the most important private sponsors for French cinema.